Is Pantai Lagenda Sdn Bhd, Bandar University Teknologi Lagenda a fraud?

The difination of Fraud
A deception intentionally practiced in order to secure unfair or unlawful gain.
(Satu penipuan yang dilakukan secara sengaja untuk mendapatkan keuntungan secara tidak adil)
Also know as : deception, scam, cheat or con.

In case of Pantai Lagenda Sdn Bhd, Bandar University Teknologi Lagenda, can it be categorized as a fraud?
This article " Why I said it's a fraud/scam" can help to decide.